Our Story

What-Women-Want is active since 2014. Our name, with a wink to the largest target group, has ever since became a household name. Under this name,  our staff developed various collections with products from our growers, combined with trendy items.

Our Collections
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The customer has plenty of choice. With contemporary collections, built from trends, you can surprise and inspire the customer in store.

Be inspired by the 'What-Women-Want collection' and all possibilities with our range, the different styles, and innovative creations.

Our Growers

Without the beautiful products of our growers there are no collections. These beautiful companies are convinced that they can match their product with the trends. Curious? Click on the company logos to get to know these progressive and passionable growers